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Surfin' Santa Rides the Waves into Seaport Village


Ditching the reindeer and traditional cold-weather garb, Saint Nick will don his favorite Hawaiian tee and boardshorts for Surfin’ Santa’s Arrival at Seaport Village. Arriving to the San Diego Harbor via Dragon Boat, the festive celebration kicks off the holidays SoCal style on November 25.

After his special waterfront arrival at 1 p.m., visitors can hang-ten with Santa for free photos on his giant surfboard and six-foot wave until 5 p.m. Following his arrival, Santa will cruise down the boardwalk in a sleek red convertible for a festive parade featuring live music, stilt walkers and holiday cheer. Kids crafting, live street performances and a variety of unique local shops and eateries will keep visitors entertained throughout the warm-weathered holiday event.

“Surfin’ Santa has become a beloved way for locals and visitors to kick off the holiday season,” said Seaport Village General Manager Terry Hall. “We’re incredibly proud to be home to one of the most unique Santa sightings in the country, and look forward to celebrating his big arrival with beautiful weather, fantastic shopping and free family fun on the waterfront.”

In addition to the festivities above, visitors can participate in Small Business Saturday at Seaport Village. This event celebrates the Shop Small movement to get shoppers to patronize local merchants across the U.S. Seaport Village is home to more than 50 locally-owned businesses, including several that opened with Seaport Village in 1980.

The twelfth annual Surfin’ Santa celebration includes:

  • Surfin’ Santa at Seaport Village - After San Diego’s very own Dragon Boat rowing crew helps Santa make his waterfront arrival at 1 p.m., kids and adults can greet the boardshorts-wearing Santa for a festive parade down the boardwalk. Santa will be available for photos on his surfboard all afternoon, leaving time to enjoy kids crafting tables, live entertainment and dining.
  • Eco-Friendly Ornament Making with Birch Aquarium at Scripps - Kids of all ages can create customized eco-friendly ornaments to take home and hang on the tree.
  •  Holiday Shopping At More Than 50 Unique Shops and Eateries - Shoppers are guaranteed to find something for everyone on their holiday shopping lists, including eco-friendly jewelry and TOMS shoes from Urban Girl Accessories, personalized bath products and scents from Sinfulicious Bodycare, customized tumblers from Tervis and much more. Mistletoe is dedicated to Christmas décor all year round.

In addition to the festive activities listed above, visitors can head to Seaport’s sister property, the Headquarters at Seaport, for additional gifting ideas from locally-owned shops and eateries such as Geppettos Toys, Dallmann Chocolates, Aaron Chang Gallery and more. Visitors can also lounge in the beautiful outdoor courtyard or get a bite from one of the center’s restaurants including Puesto, Eddie V’s or Season’s 52.

Validated parking is available in the Seaport Village lots, where guests pay $5 for the first two hours with validation and $3 every 30 minutes thereafter. A complimentary shuttle will be provided for guests who park at the Hilton Bayfront parking lot. The shuttle will run every 15 minutes from 11:30 a.m. to 6:30 p.m. Seaport Village is also easily accessible on Metropolitan Transit System Trolley, via the Seaport Village stop on the Green Line.

Seaport Village will also feature traditional photos with Santa throughout December and will also host a Breakfast with Santa at the Harbor House Restaurant in December. Reservations can be made by calling 619-235-4014, ext. 7106.

Seaport Village is open daily from 10 a.m. to 9 p.m. Stores will observe special holiday hours on Christmas Eve and Christmas Day and will be open from 10 a.m. to 6 p.m.

We are sorry but registration for this event is now closed.

Please contact us if you would like to know if spaces are still available.

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